Einband:
Kartonierter Einband
Autor:
Philip B. Meggs, Rob Carter
Herausgeber:
John Wiley & Sons
Erscheinungsdatum:
01.12.1993
Informationen zum Autor Philip Meggs is professor at Virginia Commonwealth University, contributing editor of Print magazine, and visiting graduate faculty at Syracuse University. He is the author of Type & Image and A History of Graphic Design , and coauthor of Typographic Design: Form and Communication . His design work has been exhibited widely, including Print Regional Annual, CA Annual, Graphis Posters, Photographis, and The New York Art Director's Club. Rob Carter teaches typography and graphic design at Virginia Commonwealth University. His design projects have been exhibited by the American Institute of Graphic Arts, New York Art Director's Club, Society of Typographic Arts, Graphis Annual, Creativity, and the New York Type Director's Club. He is the author of American Typography Today and coauthor of Typographic Design: Form and Communication . Klappentext Specimens of 38 of the finest type families in the world are brought together in Typographic Specimens: The Great Typefaces, making it an invaluable reference tool for graphic designers, editors, art directors, production managers, desktop publishers, and students. Each type family is shown in display and text specimens with complete fonts including italic and bold variations; extended families such as Futura and Univers include additional type weights and widths. Each type family's section opens with a full-page experimental design, created by an outstanding graphic designer to demonstrate its potential. The specimens are accompanied by a concise discussion of each type family's origins, charactertistics, and usage. Typographic specimens provide an opportunity to study typefaces, to select and plan typography, and to increase one's knowledge of letterforms. Drawing and tracing specimens remain excellent ways to understand type and create logos and other typographic designs. Study of specimens aids in the selection of fonts to be purchased for the font library. Typographic specimens introduce unfamiliar typefaces in printed form and aid in the development of connoisseurship. Comparative analysis of similar faces in printed form becomes possible. Over one hundred prominent designers and design educators were sent a ballot listing all major typefaces and were asked to vote for the type families that best fulfilled their personal criteria for typographic excellence. The typefaces contained in this book represent the results of this poll, providing a compendium of excellent typefaces that have stood the test of time. Typographic Specimens: The Great Typefaces will provide information, inspiration, and a keener knowledge of typography. Akzidenz-Grotesk American Typewriter Baskerville Bembo Bodoni Bookman Caledonia Caslon Centaur Century Schoolbook Cheltenham Clarendon Didot Folio Franklin Gothic Frutiger Futura Galliard Gill Sans Garamond Goudy Old Style Helvetica Janson Kabel News Gothic Optima Palatino Perpetua Plantin Sabon Serifa Stone Sans Stone Serif Stymie Times New Roman Trump Mediaeval Univers Zapf Book Zusammenfassung Specimens of 38 of the finest type families in the world are brought together in Typographic Specimens: The Great Typefaces! making it an invaluable reference tool for graphic designers! editors! art directors! production managers! desktop publishers! and students. Inhaltsverzeichnis 1 Akzidenz-Grotesk Wolfgang Weingart 10 2 American Typewriter Philip Meggs 20 3 Baskerville Keith Jones 30 4 Bembo Jeff Price 40 5 Bodoni Rob Carter 50 6 Bookman Rob Carter 60 7 Caledonia Clifford A. Harvey 70 8 Caslon Paul Rand 80 9 Centaur Bruce Rogers 90 10 Century Schoolbook Philip Meggs 98 11 Cheltenham Kit Hinrichs 108 12 Clarendon Bradbury Thompson ...
Autorentext
Philip Meggs is professor at Virginia Commonwealth University, contributing editor of Print magazine, and visiting graduate faculty at Syracuse University. He is the author of Type & Image and A History of Graphic Design, and coauthor of Typographic Design: Form and Communication. His design work has been exhibited widely, including Print Regional Annual, CA Annual, Graphis Posters, Photographis, and The New York Art Director's Club. Rob Carter teaches typography and graphic design at Virginia Commonwealth University. His design projects have been exhibited by the American Institute of Graphic Arts, New York Art Director's Club, Society of Typographic Arts, Graphis Annual, Creativity, and the New York Type Director's Club. He is the author of American Typography Today and coauthor of Typographic Design: Form and Communication.
Klappentext
Specimens of 38 of the finest type families in the world are brought together in Typographic Specimens: The Great Typefaces, making it an invaluable reference tool for graphic designers, editors, art directors, production managers, desktop publishers, and students. Each type family is shown in display and text specimens with complete fonts including italic and bold variations; extended families such as Futura and Univers include additional type weights and widths. Each type family's section opens with a full-page experimental design, created by an outstanding graphic designer to demonstrate its potential. The specimens are accompanied by a concise discussion of each type family's origins, charactertistics, and usage. Typographic specimens provide an opportunity to study typefaces, to select and plan typography, and to increase one's knowledge of letterforms. Drawing and tracing specimens remain excellent ways to understand type and create logos and other typographic designs. Study of specimens aids in the selection of fonts to be purchased for the font library. Typographic specimens introduce unfamiliar typefaces in printed form and aid in the development of connoisseurship. Comparative analysis of similar faces in printed form becomes possible. Over one hundred prominent designers and design educators were sent a ballot listing all major typefaces and were asked to vote for the type families that best fulfilled their personal criteria for typographic excellence. The typefaces contained in this book represent the results of this poll, providing a compendium of excellent typefaces that have stood the test of time.
Typographic Specimens: The Great Typefaces will provide information, inspiration, and a keener knowledge of typography. Akzidenz-Grotesk American Typewriter Baskerville Bembo Bodoni Bookman Caledonia Caslon Centaur Century Schoolbook Cheltenham Clarendon Didot Folio Franklin Gothic Frutiger Futura Galliard Gill Sans Garamond Goudy Old Style Helvetica Janson Kabel News Gothic Optima Palatino Perpetua Plantin Sabon Serifa Stone Sans Stone Serif Stymie Times New Roman Trump Mediaeval Univers Zapf Book
Inhalt
1 Akzidenz-Grotesk
Wolfgang Weingart 10 2 American Typewriter
Philip Meggs 20 3 Baskerville
Keith Jones 30 4 Bembo
Jeff Price 40 5 Bodoni
Rob Carter 50 6 Bookman
Rob Carter 60 7 Caledonia
Clifford A. Harvey 70 8 Caslon
Paul Rand 80 9 Centaur
Bruce Rogers 90 10 Century Schoolbook
Philip Meggs 98 11 Cheltenham
Kit Hinrichs 108 12 Clarendon
Bradbury Thompson 118 13 Didot
Ned Drew 128 14 Folio
Philip Meggs 138 15 Franklin Gothic
Malcolm Grear 150 16 Frutiger
Julie Sebastianelli 162 17 Futura
John Malinoski 172 18 Galliard
Matthew Carter 188 19 Gill Sans
Larry Clarkson 198 20 Garamond
Paula Scher and Ron Louie 208 21 Goudy Old Style
Roger E. Baer 218 22 Helvetica
Sandra Wheeler 228 23 Janson Text
Christopher Ozubko 244 24 Kabel
Douglass …
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