Food Quality and Consumer Value

Consumer markets for foods and beverages in developed countries are well supplied and highly fragmented. Yet, the question being asked is how close retailers actually come to fulfilling their customers' requirements. The concept of consumer value is one of the main pillars underpinning the theory of market differentiation. This book takes an interdisciplinary approach to the analysis of satisfaction in relation to the consumption of food, with both food science and consumer science playing central parts. It approaches food quality from both the technical and the consumer satisfaction perspectives, and assesses the roles of management and regulatory tools in delivering food quality for all. Each area is discussed in detail, using the appropriate technical terminology, but keeping the text accessible to readers from both academic traditions, as well as to non-specialist readers.

Food choice is the very prototype of a routinised behaviour, but at the same time, potentially highly involving. This volume takes an interdisciplinary approach in order to offer a comprehensive treatment of food quality theory and practice The book approaches food quality from both the technical and the consumer satisfaction perspective, and assesses management and regulatory tools in delivering food quality to all Includes supplementary material: sn.pub/extras

Inhalt
1 Defining Quality, Value, Food and the Consumer.- 1 Quality and Value.- 2 An Exploration of Food, Food Quality and Food Qualities.- 3 Theoretical Perspectives on Consumer Behaviour and Food Choice.- 2 Food Quality Attributes.- 4 Food Composition.- 5 Origins and Nature of Sensory and other Performance Attributes in Foods.- 6 Food Additives, Functional Food Ingredients and Food Contaminants.- 3 Understanding the Food Consumer.- 7 Homeostatic and Psychological Bases of Eating and Drinking.- 8 The Food Consumer in Society.- 9 Good and Bad Foods.- Conclusion.- Name Index.

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