Pour Your Heart Into It

Pour Your Heart Into It

Einband:
Kartonierter Einband
EAN:
9780786883561
Untertitel:
How Starbucks Built a Company One Cup at a Time
Genre:
Management
Autor:
Howard Schultz
Herausgeber:
Hachette Books
Anzahl Seiten:
368
Erscheinungsdatum:
13.01.1999
ISBN:
978-0-7868-8356-1

The chairman and CEO of Starbucks relates how he and his team built a small Seattle company into a nationwide business phenomenon.

Vorwort
In Pour Your Heart Into It, former CEO and now chairman emeritus Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience.

Autorentext
Howard Schultz

Klappentext
The "BusinessWeek" bestseller, now in paperback. "Pour Your Heart Into It" tells the story of how small-company values, passion, and integrity turned six local coffee stories into the Starbucks chain.--"Fortune".

Zusammenfassung
The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into the largest coffee chain on the planet. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfaction.

Marketers, managers, and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that "has changed everything... from our tastes to our language to the face of Main Street" (Fortune).


billigbuch.ch sucht jetzt für Sie die besten Angebote ...


Die aktuellen Verkaufspreise von 6 Onlineshops werden in Realtime abgefragt.

Sie können das gewünschte Produkt anschliessend direkt beim Anbieter Ihrer Wahl bestellen.


Feedback